The K-beauty market unboxed

Recording | 09 Jun, 2025 | 09:00 - 10:00 (UTC)

Suppliers
Republic of Korea
General retail

About this event

Date: 9 Jun, 2025

Time: 09:00 - 10:00 (UTC)

Location: Online

Language: en

Sector: General Retail, Beauty Personal Care

Speakers: Eyal Victor Mamou

Beauty and cosmetics in South Korea has been growing rapidly over the past 10 years and poses a great opportunity for market entrants. Get key insights into the recents changes in distribution channels and guidance on direct online market access. You'll learn more about key topics such as cosmetic buyer preferences and prohibited ingredients.

Speakers

Eyal Victor Mamou , Founder and CEO, KOISRA Co., Ltd.

KOISRA is a Seoul-based consultancy, specialising in market entry and business development in South Korea. With a strong foundation in commercial law and international business strategy, Mamou established KOISRA in 2009 to help global companies navigate the Korean market through strategic planning, local partner sourcing, and regulatory support. In 2014, he launched KOISRA Seed Partners (KSP), a boutique accelerator supporting early-stage tech startups with mentorship, funding access, and business scaling services. To meet growing demand for comprehensive operational support, Mamou introduced KOISRA UP in 2016 - a dedicated division offering company formation, accounting, payroll, and full corporate administration services tailored for foreign companies setting up in Korea. In July 2025, he launched KOBDi (Korea Business Data Intelligence), a specialised platform providing in-depth corporate due diligence and Korean market analytics to support investment, compliance, and strategic decision-making.

What you will learn

How South Korea's fast-growing beauty and cosmetics market presents opportunities.

Recent changes in distribution channels and guidance on accessing the online market directly.

Insights into cosmetic buyer preferences and prohibited ingredients.