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Premium pours: How South Korea became a top export playground for UK alcohol

For UK brands able to navigate its nuanced tastes, the door to Korea's US$8.6bn drinks market stands wide open

Newsroom
Insight | 5 minutes | 6 Jun, 2024
  • Identifying & understanding target market
  • Alcoholic drinks
  • Republic of Korea
Premium pours: How South Korea became a top export playground for UK alcohol

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